Ideally you are starting with a diet that is already well-rounded and focused on whole foods, then reducing/eliminating meat consumption and replacing animal based proteins with plant-based alternatives. The unfortunate side effect of a plant-based diet being a fad right now is that many people skip this part and move right to just cutting out meat and dairy.
With the surge of popularity of plant-based diets has also come the increase in plant-based marketing. Walking around the grocery store, you’ll find “plant based” whole wheat pasta, donuts, and chips - all foods that are generally free of animal products anyway, and foods that don’t become automatically healthy just because of a plant-based label.
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